You probably are already familiar with email marketing. With an inbox full of emails from various brands, you might wonder what exactly the purpose of these […]
Artificial Intelligence (AI) is rapidly transforming critical areas such as healthcare, finance, and public policy. However, as these systems grow more complex, their decision-making processes often […]
A gig economy is a market system where temporary positions are common, and organisations hire workers for short term commitments. This landscape makes it possible for […]
Software as a Service (Saas) is a business model in which customers pay to access and use cloud hosted software over the Internet rather than purchasing […]
Navigating and using a CRM that suites the need for businesses is essential for growth of a business. CRM is customer relationship management software that marketers […]
AI ethics means a way to develop content using artificial intelligence that is fair, transparent, accountable and aligns with human values. With the rapid growth of […]
SEO (Search Engine Optimisation) is the act of optimising a website to improve its visibility and ranking in organic search results. On platforms such as Google, […]
Pakistan is becoming a global hotspot for tech, is rising up the ranks because of contributions by government support, and is becoming a thriving business environment […]