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Zuma Resources has approved the acquisition of 100% ownership and associated rights of international eSIM platform sim.market through its UK subsidiary Zuma Global, strengthening its push into global digital connectivity.
Pakistan Stock Exchange-listed Zuma Resources Limited has approved the proposed acquisition of 100% ownership and associated rights of sim.market, an international eSIM and digital connectivity platform, as the company accelerates its expansion into global telecommunications. The board approved the transaction at its October 2, 2026 meeting, with the disclosure submitted to the Pakistan Stock Exchange on October 5.
According to Profit and Mettis Global, the proposed transaction will be carried out through Zuma Global Ltd, the company’s wholly owned UK subsidiary. The acquisition covers the sim.market brand and trademark rights, domain name, website and platform rights, goodwill, associated intellectual property, customer and commercial rights, and other business assets and rights.
Sim.market provides travel and global connectivity services through eSIM technology across markets. Zuma said the acquisition is “aligned with its strategy to expand in technology and digital telecommunications” and to develop its international eSIM and connectivity business.
The move follows Zuma’s incorporation of Zuma Global in England and Wales on September 18, 2026. The subsidiary was established to support the company’s overseas technology and telecommunications operations. Zuma has also initiated regulatory engagement with Ofcom as it prepares to offer physical SIMs, eSIMs and other digital connectivity services in the UK.
The company had earlier approved a strategic partnership with Telna North America to support the rollout of global eSIM and physical SIM connectivity services. Telna’s international network partnerships provide connectivity across more than 200 countries, supporting Zuma’s plans to build an international telecom business.
Zuma had projected annual revenue of between $3 million and $5 million during the initial phase of its international telecom rollout, subject to regulatory approvals and commercial implementation. The acquisition could strengthen that strategy by bringing the sim.market brand and related business rights under Zuma Global.
However, the company has not disclosed the purchase price. The board has authorised Zuma’s chief executive officer to negotiate and finalise the transaction, including purchase consideration, the adjustment or settlement of receivables, assets and liabilities, transfer of related business rights and other commercial terms.
The approval does not yet represent completion of the acquisition. Zuma said further disclosures will be made once the transaction is finalised and completed, along with any other material developments required by applicable laws and regulations.
The deal marks another step in Zuma Resources’ broader transformation toward technology and digital connectivity, positioning the PSX-listed company to expand its presence in the growing eSIM and telecommunications market.
