logologologologo
  • Home
  • Innovation
  • Industry
  • ESG
  • Policy
  • Podcast
  • About
  • Contact Us
  • Home
  • Innovation
  • Industry
  • ESG
  • Policy
  • Podcast
  • About
  • Contact Us
            No results See all results
            ✕
                      No results See all results
                      Iran and Pakistan Sign Technology MOU
                      August 18, 2025
                      EU Digital Rules Stall Trade Deal with US
                      August 18, 2025

                      Jazz’s Digital Platforms SBU Launches MaxReach – Pakistan’s Largest Homegrown Advertising Solution

                      Published by News Desk on August 18, 2025
                      Categories
                      • Innovation
                      Tags

                      ISLAMABAD – August 18, 2025: The Digital Platforms SBU of Jazz, Pakistan’s leading digital operator, has launched MaxReach, a solution for advertisers to reach more than 30 million monthly active users. This is the largest digital reach of any local advertising solution, powered by Jazz Digital’s state-of-the-art OTT apps, Tamasha & SIMOSA. It will empower brands to connect with Pakistan’s rapidly expanding mobile-first audience.

                      MaxReach offers access to a wide variety of premium ad formats across Tamasha and SIMOSA, including high-visibility placements such as mastheads, home screen banners, first-scroll ads within short-form content, and interstitial ads. These formats are strategically positioned to appear where user attention is at its peak, serving up to 10M eyeballs in a day, enhancing brand recall, driving engagement, and ultimately increasing conversion potential.

                      “With MaxReach, we are providing advertisers with a powerful, locally relevant solution that delivers both scale and mobile-first reach,” said Aamer Ejaz, President Digital Platforms at Jazz. “Our ability to integrate ads into highly engaged platforms like Tamasha and SIMOSA gives brands access to audiences that are diverse, digitally savvy, and deeply connected to mobile-first content.”

                      Additionally, Jazz Digital has an edge over international platforms by offering a local currency (PKR) payment solution, which is crucial in the current economic climate where remitting funds outside the country is increasingly difficult.

                      Tamasha and SIMOSA have already served over 60 top advertisers across the country in the last 12 months, and the launch of MaxReach marks another step toward providing advertisers with a locally developed AdTech solution that is on par with international platforms. With its extensive reach, it enables advertisers to engage Pakistan’s digitally active consumers and achieve measurable campaign outcomes that rival those possible on global platforms.

                      Author

                      • News Desk

                      Share
                      0

                      Related posts

                      Image Credit: APP

                      Image Credit: APP

                      October 20, 2025

                      Pakistan Launches First Hyperspectral Satellite from China


                      Read more
                      October 19, 2025

                      Pakistan Launches Go-AI Hub to Drive Innovation


                      Read more
                      October 12, 2025

                      Pakistan Forms AI Panel to Guide Growth


                      Read more

                      Recent Post

                      • Telenor Introduces WhatsApp-Based SIM and Bundle Service
                        By Syeda Minahil Shah
                        Industry
                      • Pakistan Telecom Market Share & Revenue 2025
                        By Syeda Minahil Shah
                        Industry
                      • Pakistan and Russia Strengthen Media and Cultural Cooperation
                        By Shafaq Sheikh
                        Industry
                      dp-logo-black

                      Empowering Pakistan through digital innovation. At Digital Pakistan, we bring you insights, analysis, and the latest stories shaping tech, policy, and digital culture across the country.

                      © 2023 Digital Pakistan | All Rights Reserved

                      Quick Link

                      Home

                      Podcast

                      About Us

                      Contact

                      Categories

                      Innovation

                      Industry

                      ESG

                      Policy

                                No results See all results