Digitt+ Partners with Concave Agri for Digital Payments

Concave AGRI, Pakistan’s leading agritech company backed by The Lakson Group, has joined forces with Digitt Plus to transform how farmers handle financial transactions. This partnership is set to make payments seamless, cashless, and hassle-free.

The Lakson Group operates in over 50 cities, employs 17,000 people, and manages assets worth $1.05 billion. By combining this expertise with Digitt+’s advanced payment solutions, farming operations are becoming more efficient, and the agricultural sector is gaining new financial opportunities.

Farmers can now make digital payments at select Concave Agri retail outlets nationwide, eliminating cash-handling risks and enhancing financial security. High-quality seeds, fertilizers, and pesticides from Concave Agri are also available through Digitt+’s Agrimall, ensuring easy access to trusted agricultural inputs at government-set prices. This shift to digital transactions helps farmers build financial histories, unlocking opportunities for credit and financing while increasing transparency and efficiency in the supply chain.

Ahmed Saleemi, CEO of Digitt+, emphasized that this collaboration is about financial empowerment, equipping farmers with the right tools for growth.Muhammad Ali Iqbal, President of Concave Agri, highlighted the importance of simplifying transactions so farmers can focus on what truly matters. With this initiative, farming is moving towards a more productive, secure, and digital future.